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Three VMware EUC predictions for VMworld 2017

VMworld hasn’t exactly been known for its major EUC news in recent years.

For someone who remembers the days when the event’s second-day keynotes were devoted to end-user computing (EUC), it’s been frustrating, but also understandable. As VMware has expanded into more and more markets — cloud, networking, storage — desktop virtualization’s slice of the pie has decreased. Plus, since the 2014 acquisition of AirWatch, VMware has held its own enterprise mobility conference less than a month after VMworld.

But this year, VMware folded that event, AirWatch Connect, into VMworld. More attendees will be interested in hearing about new VMware EUC technology, and the company will be expected to deliver. To that end, here are three VMware EUC predictions for VMworld 2017:

Workflow apps partnerships

As we reported last week, VMware is getting into the workflow apps market. There will be a VMworld session showing off new tech that lets IT build unified, mobile-friendly interfaces for common business tasks. Now the question is, what exactly is the go-to-market strategy? It wouldn’t be a surprise if VMware were to partner with one or more of the vendors that already offer workflow app capabilities. It would make sense for VMware — why reinvent the wheel? — and for these other providers, who are small, relatively unknown and sure could use the exposure.

More Workspace One integration

VMware EUC shops would benefit from some deeper integration between the different components in Workspace One. If you need AirWatch for enterprise mobility management and Horizon View for desktop virtualization, for example, it’s great that you can buy them together and manage them from one console. But the true promise of workspace suites is the ability to provide the right applications and data to users at the right time on the right device, and in that regard, IT pros say the products aren’t quite there yet.

DaaS primed for Amazon

VMware already offers its virtual desktops and applications as a cloud service, both on its own and through Microsoft Azure. But now that VMware has cozied up to Amazon Web Services for infrastructure as a service, could desktop as a service (DaaS) be far behind? Amazon has a competing DaaS offering, WorkSpaces, but cloud weaves a tangled web, and that doesn’t necessarily rule anything out. Plus, Citrix Cloud also runs on Azure and just joined up with Google Cloud as well, so it would be smart for VMware to make its services available on as many cloud offerings as possible.

What are your VMware EUC predictions for VMworld 2017? Share them in the comments below.