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April 2016 issue, Volume 2, Issue 4

Four ways a mobility project can transform your business

Virtually all business leaders recognize that change is important and necessary. Products change, customers change and competitors change. The business world is constantly in flux. That's why a successful mobile project transforms business processes. Winning mobile strategies don't simply replicate existing processes for new form factors. The best mobile experiences change the way your employees work and the way customers experience your brand. To improve business processes, some companies embrace built-in device features such as location-based services and the camera. Others use sensors and wearables to gather information and feed new insight into workflows. Here are a few other ways companies are using a mobility project to transform the way they do business: Create strong user experiences that increase revenue. A mobility project provides an opportunity to grow revenue by making it easier to consume products and services in new ways. For example, Levi's Stadium in Santa Clara, Calif. wanted to change the fan experience ...

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