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September 2017, Vol. 1, No. 6

RMAD tools enhance app dev but come with tradeoffs

We're 10 years into the era of modern mobility, and many companies want to create their own employee-facing apps. Despite a decade of advancements, however, it's still too time-consuming, difficult or expensive for many organizations to create a full, native mobile app from scratch. Rapid mobile app development (RMAD) software strives to solve these problems. RMAD tools generally share a few common traits: provide a drag-and-drop, WYSIWYG integrated development environment (IDE) for creating mobile applications without having to write native code; include various back-end services to support the apps; and aim to provide a fast, simple and inexpensive way for average IT departments to build their own mobile apps. There are dozens of vendors that either consider themselves RMAD providers or are categorized as such by analysts, and they provide a wide range of features. App transformation software, which builds mobile apps as new access layers on top of existing web and desktop applications, is often categorized as RMAD software as...

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